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10 New Shops and Brands to Hit HK

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We’ve already given you the scoop on Hoss Intropia and Pretty Ballerinas opening their first stores in Hong Kong – and there’s still plenty more places that have popped up on the HK shopping scene for 2014. We’ve rounded up our top 10 new stores and brands to hit Hong Kong this spring – from workout gear to cool jewels, we’ll have you ready to take on the town whatever your style!

erbert chong hong kong

Erbert Chong
At Erbert Chong’s catwalk show for his new collection, his models strutted their stuff in front of a hoop-dancing acrobat, who was wearing far less than what was on display on the runway… Thankfully, Erbert’s creations leave a bit more to the imagination! We love the graceful edge to his collection, which includes leather and fur bombers, silk blouses, and elegant evening wear mixing conservative and controversial cuts and fabrics. His style is perfectly feminine while still having a bit of bite to it – we love! Be sure to check out his structured bags perfect for any occasion; you can also choose to have its interior tag embossed with any three letters of your choosing – may we suggest SSY?! With each pieces handmade by Erbert himself, this young Hong Kong designer is definitely a name to watch.

www.erbertchong.com

tangram GOD

Tangram X G.O.D.
Two local brands we love, Tangram (the creation of our That Girl Paola!) and G.O.D., have teamed up to create a line of comfortable, wearable and colourful clothes nuanced with a hint of old Hong Kong meets new town cool. These contemporary pieces accomplish a lot with very little – they are a mix of old and new, East and West, and classic and contemporary… which means you are definitely getting a whole lotta bang for your buck! These would also make great gifts for friends back home as they showcase the beautiful amalgamation that is Hong Kong itself. We’re sold! Banner picture shows the Tangram x G.O.D. line.

Tangram X G.O.D.  1/F, 48 Hollywood Road, Central, Hong Kong
2805 1876  www.god.com.hk


garosu girls hong kong

Garosu Girls
If you are looking for an easy gift-giving option for your girlfriends, then check out this cool line of modern and geometric jewellery by Garosu Girls. Inspired by cool Korean street style, these pieces are simple yet striking – and best of all, affordable too, clocking in at around $500 for a necklace and $300-400 for earrings! You can buy the gear either online or in-store at The9theMuse!

Garosu Girls  Unit 1204 One Lyndhurst Tower, No.1 Lyndhurst Terrace, Central, Hong Kong
2537 7598  www.garosugirls.com


Aura hong kong

Aura
Perhaps you saw our recent roundup of athletic apparel? Well, we have another homegrown gem to add to that list – Aura! Aura’s creators, Tracey Fenner and Tiffany Bisley, believe that women should be able to express their beauty and empower themselves through all they do, especially when they move their bodies. As an answer to boring old workout wear, they have created this flowing and feminine line to allow us to move freely but still feel gorgeous while doing so. The colourful fabrics are all made in Bali and the designs are intricate yet supportive of movement; most pieces are between the $500-800 mark. This is the perfect line to add to your yoga bag – hopefully having beautiful garments to exercise in will help you keep those 2014 resolutions!

www.aura-asia.com

Ro&Mo hong kong

Ro&Mo
Ro&Mo is relatively new to the Hong Kong shopping scene – but they’ve already made a name for themselves as the label to wear when accessorizing for your beach holiday! The brand was founded by two ladies, Hong Kong-based Monica (Mo) and Spanish resident Rosita (Ro), who both spent their youth frolicking in the waves at the beach; they cultivated these memories into a collection that is concise, with three key themes, but well thought out… leaving you with exactly what you need for packing that perfect stylish getaway kit! We’re talking turbans, bags and wraps in a variety of colourful options, including chevrons, stripes and Afro-fab batiks – so feel free to mix and match your way to holiday perfection.

www.ro-and-mo.com

melissa bui hong kong

Melissa Bui
Bringing a romantic whimsy to spring, new Hong Kong designer Melissa Bui has produced a collection that comes as a breath of fresh air in a town filled with mostly black and grey clothes! Her debut collection features pieces reminiscent of Oscar de la Renta and vintage Dior – perfect for those of us that love girlie details on a well-cut silhouette. All Bui’s pieces are available by order only so you’ll have to email info@melissabui.com if you want in on the action; we’re particularly taken with her sheer midi-length ball-gown skirt for both day and night, and the pink coat with ruffle-edged sleeves sporting little ribbon embellishments. It’s enough to bring out the lady in us all!

www.melissabui.com

marie france van damme hong kong

Marie France Van Damme
While the brand isn’t new, this sleek IFC boutique certainly is! Marie France has actually been living and working in Hong Kong since the 90s, but now she has finally opened her first standalone store in the 852 – and this is set to be your one-stop-shop if you have glam travel plans in mind. Her luxury resort-wear boasts a wide variety of silk embroidered kaftans, tunics and sexy swimwear perfect for lounging by a five-star pool; be sure to pay special attention to the gorgeous snake print swimsuits – a Sassy fave! There are also several easy jersey dresses and metallic shifts and skirts for your nighttime adventures; for glam on the go, grab a metallic tote or a chunky geode cuff to complete your look!

Marie France Van Damme  Shop 3088, Podium 3, ifc mall, 8 Finance Street, Central, Hong Kong
2882 9088  www.mariefrancevandamme.com


marcha ballerina hong kong

Marcha Ballerina
Deep in the recesses of the LCX section in Harbour City lies a new shop called Marcha Ballerina (just next to Starbucks). The shoes here are presented on market-esque stands and each style is named after different fruit and veggies, with a new shade released every 10 days – and, best of all, every pair is priced at just $248 a pop! There are even matching clutches to coordinate your bag and your ballerina! Be sure to pick up a pair for any little ladies in your life as several of the pairs also come in children’s sizes. A shoe spree here would definitely be more fun than your weekly grocery shop!

Marcha Ballerina  Level 3, Ocean Terminal, Harbour City, Tsim Sha Tsui, Hong Kong
3102 3668  www.facebook.com/…


claudie pierlot

Claudie Pierlot
Thanks to the Gallic geniuses at Rue Madame, IFC has added yet another fresh French label to their third floor ‘Petite Paris’ section. If you are looking for a wardrobe revamp, then stop in at Claudie Pierlot for pieces that are chic, timeless, and effortlessly cool. Small details give these wardrobe classics a little something extra, so you’re certain to look refined whatever city you’re in. We’re especially taken with the city-friendly shoes and boots, perfect for running around the ‘Kong and beyond!

Claudie Pierlot  Shop 3085B, podium 3, ifc mall, 8 Finance Street, Central, Hong Kong
2295 3308  www.facebook.com/…


dress up hong kong
Dress Up
New boutique Dress Up features (you guessed it!) a whole range of fantastic dresses fit for every possible occasion in your diary! Whether you need a simple shift for the boardroom or a sexier bandage dress for after the daily grind, this shop has you sorted. Dress Up should be particularly helpful when looking for gowns for the upcoming wedding season – we know those invites are already flooding your inbox! Meanwhile, if you actually are the bride and are still on the hunt for something simple and chic, then check out the styles here! Prices range from around $600-2000, so feel free to outfit yourself in something gorgeous without the guilt factor. Buy online or try on the pieces for size at their Sheung Wan boutique.

Dress Up  CS Tower, 50 Wing Lok Street, Sheung Wan, Hong Kong
2656 3488  www.dress-up.com.hk


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